SEO optimized for keywords. AI optimizes for meaning. Discover how “meaning engineering” is becoming the next creative discipline.
In the beginning, we optimized words.
Then we optimized pages.
Now we must optimize meaning.
“Meaning engineering” is the craft of making knowledge interpretable — by humans, algorithms, and machines alike.
It’s not marketing. It’s architecture.
You’re designing how ideas connect, how context flows, how reasoning scales.
Writers become system designers.
SEO experts become semantic engineers.
In a sense, this is the most creative work ever invented:
building bridges between logic and language, between humans and AI.
The future doesn’t need more content.
It needs more meaningful systems.
