SEO Tricks That Will Die — and What Replaces Them

The age of ranking is over. Visibility now depends on how well AI and humans understand your meaning.

Google Still Showing Homepage for “Udemy Clone” — Even After New Page Was Built

Google Still Showing Homepage for “Udemy Clone” — Even After New Page Was Built

Several site owners have reported an odd ranking behavior with their content:after moving a targeted keyword to a new dedicated landing page, Google continues t...

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How ChatGPT Actually Changed SEO (And What People Still Get Wrong)

How ChatGPT Actually Changed SEO (And What People Still Get Wrong)

When ChatGPT launched in late 2022, the SEO world did what it always does: it overreacted. Half the industry declared S...

What Actually Works for SaaS SEO in 2026 (and Why It Still Looks Like SEO)

What Actually Works for SaaS SEO in 2026 (and Why It Still Looks Like SEO)

Not because it stopped working, but because the conversation around it became almost unusable. Every week there’s...

AI Judges Your Brand Before Humans Do: The New Visibility Layer

AI Judges Your Brand Before Humans Do: The New Visibility Layer

Search is shifting from clicks to citations. Discover how AI engines evaluate brands before users ever visit a website &...

Bing Adds AI Performance Reporting — Visibility Is Becoming Measurable

Bing Adds AI Performance Reporting — Visibility Is Becoming Measurable

Bing Webmaster Tools introduces AI performance reporting. AI search visibility is moving from speculation to analytics....

When Automation Goes Too Far: The Hidden Risk in AI-Driven Businesses

When Automation Goes Too Far: The Hidden Risk in AI-Driven Businesses

A company lost 70% of its stock value after over-automating decisions. AI efficiency without oversight can become system...

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Google Still Showing Homepage for “Udemy Clone” — Even After New Page Was Built

Google Still Showing Homepage for “Udemy Clone” — Even After New Page Was Built

Several site owners have reported an odd ranking behavior with their content:after moving a targeted keyword to a new dedicated la...

How ChatGPT Actually Changed SEO (And What People Still Get Wrong)

How ChatGPT Actually Changed SEO (And What People Still Get Wrong)

When ChatGPT launched in late 2022, the SEO world did what it always does: it overreacted. Half the industry declared SEO dead.Th...

What Actually Works for SaaS SEO in 2026 (and Why It Still Looks Like SEO)

What Actually Works for SaaS SEO in 2026 (and Why It Still Looks Like SEO)

Not because it stopped working, but because the conversation around it became almost unusable. Every week there’s a new take...

AI Judges Your Brand Before Humans Do: The New Visibility Layer

AI Judges Your Brand Before Humans Do: The New Visibility Layer

Search is shifting from clicks to citations. Discover how AI engines evaluate brands before users ever visit a website — and...

Bing Adds AI Performance Reporting — Visibility Is Becoming Measurable

Bing Adds AI Performance Reporting — Visibility Is Becoming Measurable

Bing Webmaster Tools introduces AI performance reporting. AI search visibility is moving from speculation to analytics. For years...

When Automation Goes Too Far: The Hidden Risk in AI-Driven Businesses

When Automation Goes Too Far: The Hidden Risk in AI-Driven Businesses

A company lost 70% of its stock value after over-automating decisions. AI efficiency without oversight can become systemic fragili...

Microsoft’s AI Search Guide Signals a New SEO Playbook

Microsoft’s AI Search Guide Signals a New SEO Playbook

Experts react to Microsoft’s new AI Search Guide. The industry is shifting from rankings to retrieval, synthesis, and AI-dri...

Google AI Mode Just Added Checkout — Search Is Becoming a Store

Google AI Mode Just Added Checkout — Search Is Becoming a Store

Google’s AI Mode now supports integrated checkout. This could redefine the buyer journey, shifting SEO from discovery to tra...

Why Rankings Don’t Collapse Anymore: The GEO Explanation Behind the Update

Why Rankings Don’t Collapse Anymore: The GEO Explanation Behind the Update

After the latest update, rankings didn’t truly collapse — they were reinterpreted. This sequel explores how Generative...