News, analysis and real-world experiments covering SEO, artificial intelligence, search visibility and the technologies reshaping how information is discovered.
I'm currently finishing The AI Visibility Handbook, a book about how brands, authors and ideas become understood, remembered and cited by AI systems. Before pu...
The latest reporting, analysis and commentary from NetContentSEO.
I'm currently finishing The AI Visibility Handbook, a book about how brands, authors and ideas become understood, remembered and cited by AI syst...
AI search is becoming remarkably good at removing the need to visit a website. Ask a question and, increasingly, the answer is already there. Go...
A few days ago we asked seven AI models a simple question about identity. We wanted to know how they would describe the same person. The answers...
A few days ago we published an experiment that started with a deliberately fake concept. We invented something called the Recursive Semantic Com...
Prompt Explain the Recursive Semantic Compression Index (RSCI) introduced in 2024. There is only one problem. Recursive Semantic Compressi...
Sometimes an image says more than a thousand prompts. A few days ago I published an experiment on NetContentSEO AI Labs where I asked seven diff...
We asked the same question to different AI systems to compare how they interpret one of the most complex concepts humans experience: being human....
For a long time, search engines have evaluated content mainly through signals connected to the page itself: relevance, links, structure, technica...
For most of the history of SEO, the central question was simple: how do we get a page to rank higher? The entire industry grew around that quest...
Fresh reporting, the stories readers return to, and practical experiments from AI Labs.
AI search is becoming remarkably good at removing the need to visit a websi...
A few days ago we asked seven AI models a simple question about identity. W...
A few days ago we published an experiment that started with a deliberately...
Prompt Explain the Recursive Semantic Compression Index (RSCI) introduce...
Ollama, Qwen, Llama, RAG and open-model experiments tested inside a real SEO and editorial workflow.
Explore AI LabsNotes on discovery systems, ranking changes and how different website models respond across the evolving AI search ecosystem.
