Googlebot crawls. LLMs comprehend. Learn how large language models interpret the web through meaning, not metadata.
Googlebot scans structure — titles, tags, links.
LLMs scan semantics — relationships, context, reasoning.
When a language model reads your page, it doesn’t care about HTML hierarchy.
It cares about meaning hierarchy — how clearly ideas connect.
If your page says what, it might rank.
If it explains why, it might be remembered.
That’s the difference between SEO and AI visibility:
one rewards formatting, the other rewards interpretability.
To be visible in the LLM era, your content must read like structured thinking — not keyword stuffing.
Because AI doesn’t crawl your site.
It internalizes your reasoning.