Google Search, SEO & AI
News, research, updates and analysis about Google Search, AI Overviews, AI Mode, ranking systems, indexing and the evolution of search.
Perplexity Crawled New Content Faster Than Google—but Retrieval Didn’t Produce More Citations
Getting an AI crawler to fetch a page is not the same as getting an AI system to cite it.A small server-log study from AskedAbout makes that distinction unusually visible. During a...
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Publishing More Content Means Nothing Until Google Actually Fetches It
Publishing velocity is easy to measure. Discovery is harder.A small first-party study from AskedAbout offers an unusually stark illustration of the gap. The site had published 30 n...
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Google Search Central Live Debuts in Colombia and Returns to Mexico
Google is expanding Search Central Live deeper into Latin America, with a first-ever stop in Colombia and a return to Mexico City scheduled for October.In an official Search Centra...
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29 AI Overview Citations Shared the Same Content Structure—but Correlation Isn’t a Google Ranking Factor
A new micro-study offers one of the more useful recent examples of how to think about generative engine optimization — largely because its limitations are almost as important as it...
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Google Ads Connects Local Search Intent Directly to In-Store Revenue
Google Ads is closing one of the most important gaps in local advertising: the distance between a person searching for a nearby business and the revenue that person eventually gene...
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Google Search No Longer Has One SERP — Eligibility Now Depends on Region and Business Type
For years, international SEO strategy could treat Google Search as broadly the same product expressed through different languages, locations and ranking signals. Google’s newest te...
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Google Ads Can Now Build and Explain Performance Dashboards From a Prompt
Google Ads is starting to turn campaign reporting into a conversation.Gemini-powered AI dashboards are now appearing in some advertiser accounts, allowing marketers to describe the...
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Google Shopping Ads Are Turning Recent Sales Into a Visible Trust Signal
Google is testing or surfacing a Shopping ad treatment that turns recent purchase volume into something shoppers can see before they click.A product ad has been spotted displaying....
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Google Gives Businesses Four Days to Review User-Suggested Profile Changes
Google is giving some business owners a much clearer deadline for responding when users suggest changes to their Business Profiles.A new email notification asks, “Does this look ri...
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Google Business Profile Insights May Be Missing Eight Days of Data
Some Google Business Profile owners may be looking at an empty September dashboard even though their businesses have continued operating normally.Google Business Profile Insights a...
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Google AI Mode Is Turning Search Into a Paginated Conversation
Google is testing a version of AI Mode that makes a search session look less like a results page and more like a conversation with pages.A new experiment adds pagination to success...
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